At StarkSouk, every project is an opportunity to solve client challenges through creativity and strategy. While each project is unique, we believe in setting clear expectations from the start. This document outlines the standard scope of work for each of our solutions to help clients understand what’s typically included in our solutions.
Scope of Work by Solution
No. |
Solution |
Standard Scope of Work |
1. |
Logo Identity & Brand Collaterals |
-3+2 concepts (up to 3 round of revisions) |
- Color palette
- Typography system
- Visual patterns/elements
- Illustrations or mascot design (if required)
- Brand imagery
- 7–9 brand collateral designs (e.g. business card, letterhead, envelope, sticker, t-shirt, cap, bottle, file, ID card, etc.)
- Comprehensive brand guidelines (includes brand strategy, identity system, communication style, logo usage, art direction, etc.)
Note: Brand strategy and communication guidelines are included only if we are engaged for brand strategy. |
| 2. | Packaging Design | - 2+2 or 3+1 concepts (up to 3 round of revisions)
- Master packaging design
- Variation designs (flavors, sizes, or categories)
- Print-ready files & mockups
- Includes outer/inner packaging, thank-you cards, warranty cards, user manuals, etc. |
| 3. | Marketing & Sales Collaterals | - 3 initial concepts (up to 3 round revisions)
- Sales pitch deck design
- Investor pitch deck design
- Proposal design
- Brochure, flyer, or banner design
- Social media post or template design
- Store or exhibition booth design (in collaboration with store development consultants) |
| 4. | Additional Brand Assets | - 3 concepts (up to 3 round of revisions)
- Custom iconography
- Illustrations
- Visual charts or graphs
- AI-generated or stock-based brand imagery |
| 5. | Motion Identity | - 2 concepts (up to 2 round of revisions)
- Logo animation
- Intro & outro animations
- Dynamic iconography
- Brand motion toolkit (multiple dynamic visual assets) |
| 6. | Website Design | - 3 design concepts + 3 revisions (static or direction-focused)
- For animation/motion-heavy websites: 2 concepts + 2 revisions
- Includes UI structure, layout design, and visual directions |
| 7. | Website Development | - Full implementation on required platform ( Shopify, Webflow or WordPress )
- Up to 3 rounds of revisions across the full website (based on client needs)
- 30 days of post-launch support (minor changes, updates, and bug fixes only) |
General Guidelines
To ensure consistency and clarity across all deliverables, we follow these general design standards:
- Logo Design: 3+2 concepts
- Packaging Design: 2+2 or 3+1 concepts
- Static Design Assets (e.g. social posts, collaterals): 3 concepts
- Dynamic Design Assets (e.g. animations): 2 concepts
Revision Policy
- Static Design (e.g. logos, print materials): Up to 3 revision rounds per design
- Dynamic Design (e.g. animations): Up to 2 revision rounds per design
Disclaimer
This scope of work is a standardized guideline based on our experience and industry best practices. The actual deliverables may vary depending on the specific project needs, level of complexity, and client requirements. Any customization or additional work will be discussed and agreed upon before project commencement.